Amazon.com Inc. (AMZN) — Uptrend in force
Amazon.com Inc. (AMZN) is trading at $263.09, -11.39 (-4.15%) on the session. Over the last 125 sessions the trend is up with a +30.8% move. Price is -7.4% from its 6-month high and +32.0% from its 6-month low. Annualised volatility (30-day) is ~52%.
Probability scenarios
Bullish bias — 7 bullish, 1 bearish, 0 neutral of 8 signals.
Trend Strong uptrend in force
Amazon.com Inc. (AMZN) is trading at $263.09. Over the last 125 sessions the trend is **up** with a +30.8% move.
Price is -7.4% from the 6-month high and +32.0% from the low. Annualised volatility (30-day) is ~52%.
Price is on the 15-day MA ($261.51) and above the 50-day SMA ($248.18).
Bollinger Bands Inside the bands — range-bound
Bollinger Bands (20, 2): price is at $263.09, upper $294.48, middle $256.54, lower $218.60. Price is inside the bands — range-bound.
Bandwidth is 29.6% of price — expanded (high volatility). Width contraction often precedes a directional breakout; expansion confirms one underway.
RSI (14) Healthy pullback
RSI(14) is 62.2. Above 50 — bullish momentum intact, no exhaustion.
Generally: above 70 = overheated, above 50 = bullish trend, below 50 = bearish trend, below 30 = oversold.
MACD (12, 26, 9) Bullish — fast line above signal
MACD (12, 26, 9): line $6.65, signal $6.23, histogram +0.420.
The fast line is above the signal line and the histogram is positive — a bullish configuration. Momentum is expanding.
Volume Analysis Accumulation — buyers in control
Over the recent 19 sessions, average up-day volume is 1.93× down-day volume. Price rises on heavier volume than it falls on — a sign buyers are more committed than sellers.
Rule of thumb: price up on high volume = accumulation; price down on high volume = distribution. Low-volume pullbacks after a rally are usually profit-taking, not panic.
Smart Money (A/D) Smart money distributing
The A/D line is falling and well off highs. If smart money were exiting you would expect lower highs and volume spikes on down days — distribution pressure is building.
A/D combines price position within the day's range with volume: rising = net buying pressure, falling = net selling pressure. It often leads price at turning points.
Anchored VWAP Above anchored VWAP — period buyers in profit
Price ($263.09) is +9.4% above the anchored VWAP ($240.45). Buyers who entered at the period's volume-weighted average are in profit and less likely to panic-sell.
Anchored VWAP is the volume-weighted average from the start of the scraped series — a proxy for the period's average institutional cost basis.
Key Levels 3 resistance / 3 support levels
Current price $263.09. Resistance above: $275.48, $280.14, $287.20. Support below: $256.54, $248.00, $242.70.
Watch $275.48 as the first upside level to clear, and $256.54 as the first downside level to hold. A clean break of either often determines the next leg.
Resistance
$275.48
Resistance
$280.14
Resistance
$287.20
Support
$256.54
Support
$248.00
Support
$242.70
Signal breakdown
- Trend (6mo) Bullish Linear-regression slope is up (+30.8% over the period).
- Price vs 50-day SMA Bullish Price is above the 50-day SMA ($248.18).
- RSI (14) Bullish RSI 62 — holding above 50, momentum intact.
- MACD (12,26,9) Bullish Histogram positive (+0.420) — fast line above signal.
- Bollinger %B Bullish Price in the upper half of the bands (%B 0.59).
- Volume profile Bullish Up-day volume 1.93× down-day volume — accumulation.
- A/D line Bearish A/D line slope is falling — distribution pressure.
- AVWAP Bullish Price above anchored VWAP ($240.45).
Generated from 125 daily closes in the scraped 6-month OHLCV series (quote data 2026-08-14T18:46:23.963869297Z). Every level, rating, and probability traces to a computed indicator — no commentary is hand-written or fixed per symbol. Recomputed on each page load from the latest scrape.